Website Redesign for Brightline Marketing

April 1 – July 2, 2026 · 13 weeks · Critical path: 66 business days

Sarah (PM)
Marcus (Design)
Lisa (Content)
Jake (Lead Dev)
Priya (Backend)
Team / Multi
Milestone
■ = Critical Path
Task Owner Dates
Apr 1Apr 15May 1May 15Jun 1Jun 15Jul 1
Phase 1 — Discovery & Planning
Stakeholder Interviews Sarah Apr 1–7
Stakeholder Interviews · Apr 1–7 · Sarah · 5 days · CRITICAL PATH
Competitive Audit Marcus Apr 1–7
Competitive Audit · Apr 1–7 · Marcus · 5 days
Content Audit Lisa Apr 8–14
Content Audit · Apr 8–14 · Lisa · 5 days · Depends on: Stakeholder Interviews · CRITICAL PATH
Requirements Document Sarah Apr 15–17
Requirements Document · Apr 15–17 · Sarah · 3 days · Depends on: Competitive Audit, Content Audit · CRITICAL PATH
◆ Requirements Sign-off Sarah Apr 17
MILESTONE: Requirements Sign-off · Apr 17
Phase 2 — Design
Wireframes Marcus Apr 18–May 1
Wireframes · Apr 18–May 1 · Marcus · 10 days · CRITICAL PATH
Visual Design Marcus May 2–15
Visual Design · May 2–15 · Marcus · 10 days · Homepage + 3 templates · CRITICAL PATH
Client Review & Revisions Sarah + Marcus May 16–22
Client Review & Revisions · May 16–22 · Sarah + Marcus · 5 days · CRITICAL PATH
◆ Design Approval Sarah May 22
MILESTONE: Design Approval · May 22
Phase 3 — Development
Frontend Build Jake May 23–Jun 12
Frontend Build · May 23–Jun 12 · Jake · 15 days · CRITICAL PATH
CMS Integration Priya May 30–Jun 12
CMS Integration · May 30–Jun 12 · Priya · 10 days · Starts after week 1 of frontend
Content Migration Lisa May 30–Jun 12
Content Migration · May 30–Jun 12 · Lisa · 10 days
QA Testing Whole Team Jun 13–19
QA Testing · Jun 13–19 · Whole Team · 5 days · CRITICAL PATH
◆ Development Complete Team Jun 19
MILESTONE: Development Complete · Jun 19
Phase 4 — Launch
Client UAT Sarah + Client Jun 20–26
Client UAT · Jun 20–26 · Sarah + Client · 5 days · CRITICAL PATH
Bug Fixes Dev Team Jun 27–Jul 1
Bug Fixes · Jun 27–Jul 1 · Dev Team · 3 days · CRITICAL PATH
DNS & Hosting Setup Jake Jun 27–30
DNS & Hosting Setup · Jun 27–30 · Jake · 2 days · Parallel with bug fixes
Go-Live Team Jul 2
Go-Live · Jul 2 · Team · 1 day · CRITICAL PATH
◆ Launch! 🚀 Team Jul 2
MILESTONE: Launch! 🚀 · Jul 2